Easydry Wins Green Transformation Award 2025 – A Triple Win for Sustainable Salon Innovation
Easydry Compostable Salon Towels got recognised — again.
Easydry has won the Green Transformation Award – Small Organisation at the 2025 Green Transformation Awards. This marks the company’s third national sustainability win in less than a month.
Earlier this October, Easydry also received awards for Sustainable Energy Achievement in Water Usage and Sustainable Trade Exporter of the Year.
Together, these awards highlight how Easydry helps salons across the UK, Ireland, and Europe save water, reduce waste, and cut costs — every single day.
Helping Salons Work Smarter and Cleaner with Easydry Compostable Salon Towels
Easydry compostable salon towels are made from FSC-certified wood fibres and are 100% compostable within 12 weeks.
They provide a hygienic, cost-effective, and sustainable alternative to traditional cotton towels — without compromising on quality.
For a typical six-stylist salon, switching to Easydry can save:
- Up to 144,000 litres of water each year
- Over £6,400 in laundry savings in year one
- A 68% reduction in CO₂ emissions
Across the UK and Europe, salons are facing higher energy bills and growing pressure to reduce their environmental footprint.
By removing laundry entirely, Easydry helps businesses save time, lower costs, and operate more sustainably.
Sustainability That’s Measurable
Easydry’s environmental impact is clear. Since 2007, salons using Easydry have saved over 11.7 billion litres of water worldwide — enough to fill more than 4,600 Olympic-sized swimming pools.
The Green Transformation Awards judging panel praised Easydry for “its innovative approach in transforming a niche market with a unique solution that has resonated globally.”
In 2025, Easydry achieved B Corp recertification, reaffirming its commitment to people, planet, and performance. This recognition also strengthens Easydry’s reputation as a leader in sustainable salon innovation.
A Growing Green Movement in Hairdressing
Across the UK, sustainability is now at the top of the salon agenda.
Clients increasingly want visible, genuine environmental action — and salon professionals are looking for solutions that make it simple.
Easydry makes that possible.
By switching to compostable salon towels, gowns, and recyclable capes, salons can reduce water and energy use while cutting waste with every client visit.
Easydry Marketing Manager Emma Reilly said:
“Hair professionals everywhere want to reduce their footprint, but they need practical solutions. Easydry helps them do exactly that — saving water, cutting energy use, and improving hygiene with every client visit. Winning three national awards in one month proves that what we’re doing works.”
Leading the Way in Sustainable Innovation
Founded in Dundalk, Ireland, Easydry became the first disposable towel company in the world to achieve B Corp Certification in June 2022.
Today, the brand continues to raise standards for sustainability across the professional hairdressing industry.
With a full range of 100% compostable salon towels and gowns and recyclable capes, Easydry gives salons a complete eco-friendly system — from backwash to blow-dry.
For over 20 years, CEO Anne Butterly has led the push for smarter, cleaner business choices.
This triple award win proves that sustainability and success can go hand in hand.
“For 20 years, Easydry has proven that sustainable choices make business sense.” — Anne Butterly, Founder & CEO
Easydry: The Better Way to Dry
Thousands of salons across the UK and Ireland are already switching to Easydry.
They’re saving water, cutting waste, and lowering costs with every client.
Now’s the time to discover The Better Way to Dry.
